All services provided by Studio Stratégique Squalls Inc. (hereinafter referred to as “Squalls”) are confidential. We are committed to doing everything possible to respect and protect your privacy, in accordance with the Act respecting the protection of personal information in the private sector (LPRPSP). We are also committed to transparency and accountability in the proper management of any personal information you may transmit to us.
The purpose of this privacy policy is to inform you of our practices regarding the collection, use, disclosure, retention, and destruction of your personal information.
As part of our activities, we collect, use, and process personal information for the purpose of offering some of our services.
By providing us with personal information through our website www.squalls.ca, you agree that your personal information will be processed in accordance with the terms of this policy, and you authorize Squalls and its service providers to use your information for the purposes stated below. It is therefore important to read it. If you disagree with any aspect of our policy, please refrain from providing your personal information.
Squalls is a marketing consulting agency that combines the strategic rigor of a consulting firm with the creative ingenuity of an agency to offer tailored solutions and measurable results. We assist SMEs, service businesses, and non-profit organizations in resolving complex marketing and commercial challenges to accelerate their growth and structure their positioning.
As a strategic and creative partner, we identify growth drivers, optimize brand positioning, and develop strategies that strengthen their leadership.
When you visit our website www.squalls.ca and when you otherwise communicate with us, we may collect and process different types of personal information about you in the course of providing our services, namely the following:
If you are a minor under 14 years of age, you are requested to identify yourself as such and not to provide us with personal information without the express consent of the holder of parental authority or a guardian.
We collect your personal information in several ways:
Directly from you:
Through third parties:
Your personal information will be used in accordance with applicable personal information protection legislation and with the consent you have given.
We may therefore use your personal information in the following circumstances and for the stated reasons, in accordance with the framework defined above:
We will use personal information solely for the purpose of achieving the objectives for which it was collected and for any other purposes authorized by law.
Please note that your personal information may be disclosed (in addition to our authorized employees) to certain third parties, namely the following:
The personal information you provide to us through our website is never disclosed to third parties other than those expressly identified above without your consent, except in cases of exceptions provided by law.
We do not sell or exchange your personal information with other organizations or businesses.
We will retain your personal information for the fulfillment of the purposes for which it was provided to us and for all compatible or related authorized purposes.
We will therefore cease to use and retain your personal information once the purposes in question have been achieved. This is subject to the application of legal or regulatory retention periods.
Your personal information is stored on a third-party cloud server, and the data hosted on this server is located in the United States of America on Dropbox.
Your personal information may be disclosed to service providers whose facilities are located outside Quebec and Canada. You therefore consent to the transfer of your personal information to countries or provinces (other than the province of Quebec) where personal information protection rules may differ.
However, we ensure that these providers offer adequate protection with regard to generally known personal information protection principles by first conducting a privacy impact assessment and having a written agreement signed by said providers to that effect.
We recognize that information security is an integral part of personal information confidentiality.
We implement industry best practices to ensure the protection of personal information in accordance with applicable protection legislation in this area.
To this end, we maintain reasonable physical, technical, or procedural safeguards to protect your personal information against unauthorized access, use, disclosure, and destruction, and against any other breach of the protection of such information not in compliance with current legislation.
All Squalls staff members, as well as third-party providers whose services we may retain and who process personal information on our behalf, are also contractually obligated to respect the security and confidentiality of personal information.
The Squalls website may offer hyperlinks to other sites. Information exchanged on these sites is not subject to this privacy policy, but rather to that of the external site concerned, if one exists. If applicable, we invite you to consult it before communicating your personal information to third parties.
Squalls cannot be held responsible for the policies, procedures, and practices of its partners regarding the protection of personal information.
Rights of access, rectification, and withdrawal of consent
To access your personal information, to request a rectification of your personal information, or to withdraw your consent to the disclosure or use of your personal information, you must send a written request to Squalls’ Personal Information Protection Officer (contact details are at the end of this Policy).
The rectification request must be particularly precise and correctly identify you to allow Squalls to adequately correct or complete personal information deemed inaccurate or incomplete.
The request for withdrawal of consent will result in the termination of the benefits of services offered by Squalls for the person concerned.
Processing of requests
Squalls will normally respond to requests for access, rectification, or withdrawal of consent within 30 days, in accordance with the deadlines prescribed by the Act respecting the protection of personal information in the private sector.
All necessary assistance will be reasonably provided to individuals concerned who wish to access or rectify their personal information, including clarifying exactly what they are looking for.
Depending on the amount of information requested as part of an access request, nominal fees may be reasonably charged to cover the costs incurred in responding to the request.
Written notification is provided if Squalls must deny an individual access to their personal information for legal, regulatory, or other reasons.
Your recourse before the Commission d’Accès à l’Information
If you are not satisfied with how Squalls has handled your request for access to or rectification of your personal information, particularly in the event of no response or an unsatisfactory response, you may submit a request for review of disagreement to the Commission d’Accès à l’Information.
When you use our site www.squalls.ca, we use cookies to help you navigate efficiently and perform certain functions. Cookies are small data files created by your web browser and placed on your computer. You will find detailed information on the different browsing cookies under each consent category below.
Cookies categorized as “necessary” are stored on your browser. They are essential for enabling basic site functionalities.
We also use third-party browsing cookies that help us analyze how you use this website, record your preferences, and present you with the most relevant content and advertisements. These will only be stored in your browser with your prior consent.
You can choose to enable or disable all or some of these cookies, but disabling some of them may affect your browsing experience.
Our website includes links to our social media pages (Facebook, Instagram, LinkedIn). These links allow you to follow us on our social media platforms and stay informed about our activities. These platforms install their own cookies on your devices. For more information on this, please refer to the cookie usage policies of these social media websites.
If you have any questions regarding this privacy policy or how we process your personal information, or to exercise your rights, please contact our Personal Information Protection Officer by email or mail at the following coordinates:
Studio Stratégique Squalls Inc.
Attention: Jean-Éric Delarosbil
Personal Information Protection Officer
3 Place Ville-Marie, Suite 400
Montreal, QC, H3B 2E3
info@squalls.ca
We may modify the content of our website and the way cookies are used.
These modifications could lead to changes in our privacy practices, as well as this privacy policy and the cookie banner on our website.
The privacy policy is subject to change without notice. If we modify the policy, we will make it available on the website and indicate the date of the last revision, and we will comply with applicable laws.